November 19, 2024eToro, the trading and investing platform, announced today that eToro USA Securities Inc. (eToro) is now operational in New York State, making the platform available for eligible investors nationwide.  Retail investors in New York can now trade fractional stocks, exchange traded funds, and options on the eToro platform.

Yoni Assia, Co-Founder and CEO of eToro, commented: “Our New York launch is a key milestone as we celebrate our US business being accessible to investors in all 50 states. New York is the economic capital of the world and we’re excited to now be able to provide New Yorkers with access to investing opportunities, financial education, and the power of a global community.”

On eToro, users can trade fractional stocks and ETFs commission free, as well as trading options without contract fees.  eToro has simplified options trading for retail investors through their innovative social trading functionalities such as ‘copy trade’, enabling traders to duplicate the trades of others. In addition, users can practice trading using eToro’s draft trading, access thousands of free financial education resources in the eToro Academy, and tap into the power of shared knowledge across eToro’s global community.

Andrew McCormick, Head of eToro US, said“While the US has one of the highest rates of retail investor participation in stock markets globally, there still remains a huge opportunity to engage everyday investors who wish to grow their financial knowledge and wealth.  Markets can be fast moving and volatile at times; however, now is always the right time to start investing.  With eToro, investors can trade and invest in the brands they know and love. Our goal is to empower new and experienced investors alike through eToro’s unique products and global community.”

In addition to New York, eToro is now available in Nevada, Hawaii, Puerto Rico, and the U.S. Virgin Islands bringing coverage to all 50 states.